Roots & Shoots Photography

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Roots & Shoots photography is a local, women-run, professional photography company specializing in modern, authentic images for school, family, and career. We have been in business in the East Bay for over 12 years.

Parent Reviews

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We've had great family photos taken by Roots and Shoots ( and also Eric Londgren (

Just got our back from Roots and Shoots - their work is always amazing. I'm sure you can find them in previous reviews...

I recently did a maternity shoot with a Cheri from Roots & Shoots Photography. She is great. Made me feel really comfortable and totally captured the look I was going for. I don’t know if our pictures are part of her portfolio yet-it was done recently, but I would be happy to send you a couple if you’re interested. 



Roots & Shoots does fantastic family portraits.

I think you want Roots and Shoots:

Cheri in particular is amazing.  The few photos I have that she took of my kids were "knock your socks off amazing". Not how I'd describe any of their other photos taken at school, by a long shot.

Hands down, the best school photographer I've ever seen is Roots & Shoots (  I headed a committee tasked with finding a new photographer when our public school's parent-teacher group had finally had enough of that horrible mainstay, Life-Touch, several years ago.  We interviewed several photographers and chose R&S - they are just astonishingly good.  They are more expensive than L-T, but we all felt it better to pay a little more for truly quality pictures than still pay a lot for crap.  They set up outside to get natural backdrops, they're great at getting the kids to smile naturally, and we always get compliments when we give pix to relatives.  The women who own R&S are also really nice, and we're happy to be working with a locally-owned small business.

Roots and Shoots in Berkeley do a great job and are easy to work with. They just did portraits for our family and individual ones, too, and we are very pleased with the results.

Archived Q&A and Reviews

Nov 2013

RE: Child Photographer Recommendations Needed!

Roots and Shoots are amazing! They are fun, friendly, spontaneous, great with kids and families, work in outdoor settings, and they really know how to capture the spirit of your child(ren). Highly recommended. Check out their website at Debbie